How Much Did Bethenny Frankel Make? 120 Million! Oy!
Did I really like Bethenny on Real Housewives of NY? Not really, but now that she has her own show, she has sort of grown on me. She is really a girl about her business.
When I first starting hearing the buzz about a 120 Million dollar deal, I just couldn’t believe it; so you know your boy Cosmo had to dig deeper.
We all know the story of Skinny Girl Margarita. Bethenny was a Chef/caterer and launched Skinny Girl back in 2009. It’s a Margarita that boasts a 100 calorie count versus a typical margarita that contains about 740 (according to Forbes, yep they count more than just money).
For any girl trying to watch her figure, and that’s about every one of them, this is huge! Apparently Fortune Brands’ Beam Global (Jim Beam and Sauza tequila) has acquired the Skinnygirl brand for a reported 120 Million.
SHUT YO MOUTH!
There hasn’t been a deal like this since P Diddy and Ciroc. Bethany is the creator of the beverage and it was becoming famous as she became famous, which is rare. Typically the star is brought on board to endorse the brand, this star created the brand first.
This will actually put her ahead of Kim Kardashian, in the reality Star race to riches. Kim has earned $65Million in 2010 with her very marketable ASSets.
SO WHAT DEALS DOES BETHANY HAVE?
Besides Skinny Girl and her TV show which has been picked up for a third Season, Bethenny has been hustling more than “The Situation” to stretch as much money from her fame as she can.
1. Bethenny.com Cha-Ching ( Although she can’t feel Cosmo)
2. Endorsements (Pampers, Bluefly, Hanes)
3. A Publishing Franchise
4. A workout DVD, “Body by Bethenny”
5. Skinygirl extensions
6. A shapewear line,
7. A diet Cleanse
8. Weight Loss Supplements
Now reality shows are getting hip to the game. When you are selected, they are pulling a Vince McMahon (ala WWF & WWE). They want a piece of everything you do. They literally make you, so they feel they deserve a piece of the pie.
If the pie is big enough…why not share?
INGREDIENTS OF A SKINNY GIRL MARGARITA
• 2 oz of Clear Premium Tequila (count 1, 2 while you pour, no need for measuring)
• Tiny splash of Orange Liquor
• Juice of 4 Fresh Lime Wedges